If you have a habit of following people on Twitter, waiting till they follow you back, then promptly unfollowing them… YOU’RE DOING IT WRONG.
Two days ago, I was followed by two different digital marketing “experts.” I checked out their profiles, and they each seemed interesting, so I followed them back. The very next day I was unfollowed by both of them.
I hadn’t tweeted anything “controversial” in the 24 hours they were following me, so I knew that wasn’t the reason for the unfollow.
Then it dawned on me – these people only followed me to get me to follow them back. LAME. That’s not how any of this works!