By now we’ve all seen the best selfie ever. (See below in case you have been living under a proverbial rock.)  How could you not love this photo? The spontaneity, casualness and silliness of it made it go viral instantly.  So much so that it not only set the record for the highest number of retweets (more than 2.5 million right now and 700,000 in the first hour), which was Ellen’s goal, but it also crashed Twitter.

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